High-Performance Website Redesign Guide for Small Businesses
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Google Search Console (GSC)
If Google Analytics tells you *who* visited your site, Google Search Console (GSC) tells you *how* Google sees your site. It is a free tool from Google that is absolutely mandatory for SEO. It alerts you to technical errors (like mobile usability issues), shows you exactly which keywords you are ranking for, and lets you submit your sitemap for indexing.
This section is your GSC manual. We teach you how to verify your ownership of your domain and how to use the “Performance Report” to find “low hanging fruit”—keywords where you rank on Page 2 and could easily move to Page 1 with small tweaks. We also explain how to use the “URL Inspection Tool” to force Google to re-crawl a page after you’ve updated it. If you want to communicate directly with Google, this is the phone line.
Also known as: Webmaster Tools, Search Performance, Indexing Tool
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